POPAI Brasil is a non-profit association, dedicated to the development of the Marketing activity of Varejo in Ponto de Venda.

Or our objective is to benefit consumers; generate the best results for the clients – industry, commerce and service companies; eliminate specialized agencies and suppliers with better techniques; promote the business of the sector and guarantee the best practices and ethics of the entity.

POPAI is aimed at all professionals and companies that, in one way or another, are linked to the activity of Varejo and partners, therefore, an interest in it. It is for this reason that the scope and profile of the companies associated with POPAI Brazil is very wide and encompasses areas as diverse as design, manufacturing, distribution and sectors as varied as electronics, food, fashion or personal care activities.